Source: Pixabay Most startups don't start up with a good business slogan. Some others make effort but fall short of creating truly remarkable slogans or taglines for their fledgling businesses. If only these knew the enormous powers of a good business slogan! Thankfully, some entrepreneurs know the value of a good business slogan and spare nothing in order to create a befitting business or company slogan. These know that a good business name with a matching slogan, motto or … [Read more...] about 10 Business Slogans That Totally S(l)ay It
The importance of marketing is not alien to an entrepreneur. You already know without being told that marketing is how you get your products/services sold. So this unusual article is not about marketing, it’s about why your marketing isn’t working. It’s about your conversion strategy, the critical missing link in your marketing arsenal. It’s about fixing your marketing strategy so that it can begin to work as it’s supposed to – bring in sales! The Critical Missing Link in Your Marketing … [Read more...] about CONVERSION STRATEGY: Your Marketing Is DEAD Without It!
Very few activities can help transform your business as much as marketing does. If gotten right, it can take a small business from complete obscurity to industry limelight. But then, not many small businesses get their marketing right. And that’s why they still struggle. I have written several unusual articles on the issue of strategic marketing, so instead of loading you with more principles and best practices, now it’s time for action. Here are 55 strategic marketing questions for … [Read more...] about 55 Strategic Marketing Questions for Small Businesses
Not often do you get to see a brand quickly become a global phenomenon as the beats by Dr. Dre brand. Since it launched in 2008, the Beats by Dr. Dre brand has risen to a 53% share of the global headphones market. Also, the current news about Apple’s proposed 3.2 billion dollar acquisition further confirms the magnitude of the brand. In my typical entrepreneurial style, I decided to dig deeper amidst the ongoing buzz to uncover the behind-the-scene secrets of this powerful brand in order to … [Read more...] about 5 Beats by Dr. Dre Marketing Strategies for Entrepreneurs
What’s the singular driving force behind the success of unusual entrepreneurs like Steve Jobs, Richard Branson, Bill Gates, Oprah Winfrey, Donald Trump, and many others in their league? Is it their ground breaking innovations or exceptional business skills or determination? The answer is neither. While it’s obvious that all of these attributes definitely contributed to their success, as a matter of fact, these are the very attributes that have been often popularized. The truth is that there’s … [Read more...] about Personal Branding Checklist for Entrepreneurs
So it’s that time of the year again, when so many giveaways will be generously shared by your friends, family and even companies. Well for us at MADphilips, we want to giveaway NOT for free, but at a ridiculous discount one of our Differentiate Online services –blogging for business design. Beyond Websites … If your business doesn't have a website, it doesn't have a chance in the market. If you don't have even a basic website up and running these days, your prospective customers and … [Read more...] about A Christmas GIFT For Entrepreneurs!