At the 2025 Marketplace Leadership Conference held in Abuja, economists, entrepreneurs, and religious leaders raised concerns about the damaging impact of unethical business practices on Nigeria’s economy, calling for a return to integrity and value-driven leadership in commerce and governance.
Speaking at the event, Manasseh Dogon, Lead Steward of The Metropolitan Church and Executive Director of Maime Foundation, criticized widespread dishonesty in both the corporate and religious spheres. He emphasized that ethical leadership and business conduct are essential for meaningful economic advancement.
“Africans have consistently underestimated the role of ethics in business,” Dogon said. “We are not men of our word. The erosion of trust, even among Christians, is alarming. Agreements once sealed with a handshake now require prayers and backup plans.”
He noted that the purpose of the conference was to equip marketplace leaders, entrepreneurs, and innovators with not only business skills but a deep-rooted understanding of ethical principles that align with biblical values, particularly the golden rule: “Do unto others as you would have them do unto you.”
Ethics as the Foundation of Economic Progress
Dogon stressed that as entrepreneurs move into higher levels of influence and global markets, character and credibility become just as important as competence.
“Beyond skills and strategy, your ability to say what you mean and mean what you say is what builds trust and drives sustainable business success,” he added.
Entrepreneurship Rooted in Value Creation
Also speaking at the event, Temitope Ruth Jacob, CEO of Elegance Inspired Limited, encouraged Nigerians to create brands that solve real-world problems and deliver consistent value.
“Don’t just build a business—create a solution,” she urged. “When your brand solves problems, it earns respect globally. Christians must be at the forefront of excellence and innovation.”
She emphasized that value-driven branding can help restore Nigeria’s global image and build sustainable ventures across all sectors.
Greed and Dishonesty Crippling Businesses
Adding his voice to the conversation, Pastor and Economist Jakes Adeyinka condemned greed and unethical practices as the root of many failed businesses in Nigeria. He highlighted the importance of values and reputation in business development.
“Values are what define you. They are what people remember and respect you for,” Adeyinka said. “Without integrity and ethics, policies alone can’t sustain business growth. We must build businesses that people can vouch for.”
A Call for Character-Led Economic Reform
The conference concluded with a call for character-led transformation in Nigeria’s marketplace. Speakers agreed that if Nigeria is to thrive economically, integrity, honesty, and ethical business practices must form the foundation of leadership across every sector.
As Dogon succinctly put it:
“The change we expect in Nigeria and Africa depends on how well we uphold ethical standards. The future belongs to leaders who value trust, deliver value, and operate with integrity.”
