Author: Segun Oni

I'm driven by a passion for growth and development, and I find joy in empowering individuals and organizations to achieve their goals through tailored marketing solutions. With a knack for problem-solving, my approach is built on values, ensuring that every interaction with me yields positive outcomes.

Naijapreneur.com, a rising force in Nigeria’s startup ecosystem, is proud to announce its acceptance into the Founder Institute Lagos Spring 2025 Core Program, a globally recognized business accelerator designed to help early-stage entrepreneurs build enduring, high-growth companies. The Founder Institute (FI) is the world’s largest pre-seed startup accelerator, with a proven track record of launching over 7,500 startups globally. Acceptance into this competitive program marks a significant milestone for Naijapreneur.com, positioning it among the next wave of high-potential ventures. Why This Matters Naijapreneur.com’s entry into the FI Core Program unlocks a suite of powerful growth resources, including: Access to Over…

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In a bold and strategic move, Elon Musk’s $80 billion company, xAI, has just acquired X (formerly known as Twitter) for $33 billion. This acquisition is more than just a business transaction; it has the potential to revolutionize the artificial intelligence industry and reshape the landscape for companies like OpenAI, Anthropic, and Google. Musk’s latest move shows how he’s positioning himself to outplay the entire AI industry. Let’s break down the details of this deal and explore how Musk is securing a powerful advantage in the race for AI dominance. The Deal in Numbers X is valued at $33 billion.…

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Tinubu has launched Nigerian Youth Academy to equip millions with digital, technical, and entrepreneurial skills for global competitiveness. He listed areas the government intends to train the young population to include world-class training in digital literacy, technical skills, entrepreneurship, and the creative industries, even as he pointed out that the success of a nation becomes realistic, “when its children go to bed guaranteed of their place in the changing world.” The President who disclosed this on Monday, when he officially launched the Nigerian Youth Academy (NiYA) at the Council Chambers of the State House, Abuja, noted that as a peculiar…

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Renowned media visibility strategist Kehinde Ajose has launched his latest book, Media Money: Media Mastery Strategies That Increase Your Income, Influence, and Impact—a must-have guide for experts, entrepreneurs, and business leaders looking to turn media exposure into tangible success. With seven power-packed chapters spanning 155 pages, Media Money unpacks essential strategies such as crafting a compelling media narrative, elevating personal brands, leveraging content creation for influence and income, and unlocking media-driven revenue opportunities. Ajose, the founder of Visibility Solutions Media, has built a reputation for helping brands tell authentic, result-driven stories. Now, with Media Money, he is equipping individuals with…

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The Nigerian government has ramped up its efforts to equip young Nigerians with critical skills for employment and entrepreneurship, particularly in the steel and industrial sectors. The Ministry of Steel Development has announced the launch of a comprehensive three-batch Bootcamp Training Programme in Welding, designed to provide practical skills and technical knowledge that will directly contribute to the country’s industrial growth. At the flag-off ceremony for the first batch in Onitsha, Anambra State, the Permanent Secretary of the Ministry, Dr. Chris Osa Isokpunwu, highlighted that the initiative marks a significant step toward developing a highly skilled workforce, fostering industrial expansion,…

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Building on the success of previous editions, the SME Scale-Up experience is back, ready to empower Nigerian businesses with a renewed commitment to driving economic growth and fostering innovation across the country. This year’s experience is specifically tailored for businesses with an annual revenue of ₦70 million, offering an intensive, transformative one-day program designed to help business owners scale their operations, navigate challenges, and achieve sustainable growth. In collaboration with Zenith Bank, this edition of SME Scale-Up proudly presents a powerful module titled “Scale Up Your Business, Soar High”. With a streamlined one-day format, this event ensures a focused, impactful…

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In 1995, two brothers from South Africa launched a $307 million company. One of them became Elon Musk, the world’s richest man, and a global icon for innovation, electric cars, and space exploration. The other? He’s also transforming the world—just in a completely different way. This is the fascinating story of Kimbal Musk, Elon’s brother, who is saving the environment, but through a focus on food security and sustainable agriculture. A Contradictory Childhood Kimbal Musk is just one year younger than Elon. Raised in a childhood that was marked by both privilege and extreme violence, the Musk brothers’ early lives…

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Billionaires, known for their vast fortunes and groundbreaking innovations, often have unique perspectives on business, leadership, and life. One way to glimpse into the minds of these successful individuals is to look at the books they recommend. Each billionaire has a favorite book that has influenced their thinking, providing valuable lessons and insights for aspiring entrepreneurs. Here’s a look at 15 books recommended by 15 of the world’s wealthiest and most influential figures. 1. Elon Musk – Zero to One by Peter Thiel Elon Musk, the visionary founder of Tesla and SpaceX, recommends Zero to One by Peter Thiel, the…

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In a significant move to empower Nigerian entrepreneurs, Antler, a renowned global venture capital firm, has officially launched its operations in Nigeria. With a proven track record of investing in early-stage startups across the globe, Antler is now committed to backing innovative ideas in Nigeria with an initial investment of $100,000 per startup. Antler’s entry into the Nigerian market is a testament to the country’s thriving entrepreneurial ecosystem. With its extensive experience in supporting startups from idea generation to scale, Antler is poised to make a meaningful impact in Nigeria. A Sector-Agnostic Approach Antler’s investment strategy in Nigeria will be…

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Navigating the Complex World of Oil and Gas Insurance Oil and gas insurance is a highly specialized sector, tailored to address the distinct and often complex risks associated with the exploration, extraction, processing, transportation, and sale of oil and gas. Given the significant financial stakes involved, this industry operates in a high-risk environment, where accidents, natural disasters, and geopolitical tensions can result in devastating financial losses. This book seeks to bridge the gap between Nigerian oil and gas insurance practices and those in the London market, long recognized as the global benchmark. With a focus on the unique challenges…

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Africa Revenue Summit is the biggest platform in Africa for executive leadership to learn time-relevant business growth principles, business strategy and people leadership capabilities @AFRES, we want to work with your Executive Team to meet and exceed 2025 expectations starting from 2025. 1. Building strong growth leadership skills so they can lead and sustain growth efficiently. 2. Building Executive capacity to design growth strategies that are tailored to your industry. 3. Enabling valuable networking with 300 other executives. This year’s Africa Revenue summit is different, the goal is to support the Executive management of your organization with the capacity and…

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When Elon Musk finalized his $44 billion purchase of Twitter, many saw it as a bold move in the social media space, especially given Twitter’s struggles to turn a consistent profit. But Musk’s vision wasn’t just about revamping a social platform—it was about reshaping the entire financial landscape. Now, with a newly announced partnership with Visa, it’s becoming clearer that Musk’s plan is much bigger than Twitter. It’s the start of a new economic reality. A $44 Billion Play for More Than Social Media The acquisition, valued at $54.20 per share, represented a 38% premium over Twitter’s stock price as…

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In a spectacular celebration of faith and philanthropy, Joy Smart Francis, a renowned author, motivational speaker, and humanitarian, has launched a groundbreaking initiative to mark her 40th birthday. To commemorate this milestone, Francis is gifting 40,000 copies of her latest devotional and journal, Pray With Joy, to people in prisons, hospitals, orphanages, and marginalized communities across Nigeria. This remarkable giveaway is more than just a birthday celebration; it’s an expression of Francis’ deep commitment to spreading spiritual renewal, compassion, and hope. “As I reflect on 40 years of life, I want my legacy to be one of service, reaching out…

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With a fraction of the funding, DeepSeek’s innovative approach to AI development is rewriting the rules of the tech industry In a shocking turn of events, Chinese startup DeepSeek has developed an AI technology that rivals the performance of industry giants like OpenAI, but with a mere fraction of the funding. This breakthrough has sent shockwaves through Silicon Valley, leaving many to wonder if the AI arms race is no longer about who has the deepest pockets, but rather who can innovate and adapt the fastest. According to reports, DeepSeek’s team of engineers, who hail from a Chinese hedge fund,…

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In 2006, Steve Jobs made a seemingly simple move: he invited Google’s CEO Eric Schmidt to join Apple’s board of directors. At the time, it appeared to be a strategic partnership focused on collaboration and innovation. Google’s services—such as search and maps—would be integrated into Apple’s groundbreaking new device, the iPhone. But by 2009, everything had changed. Jobs was threatening to spend $40 billion to destroy Schmidt, and what started as a partnership evolved into one of the most expensive corporate feuds in history. This is the story of how one betrayal tore apart a friendship, reshaped the tech world,…

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In 1948, two brothers, Adi and Rudolf Dassler, owned the biggest shoe company in the world. But their success didn’t last. What started as a collaboration between two talented minds in the footwear industry soon spiraled into a bitter feud that tore their family and business apart. The story of how Adidas and Puma came to be is one of intense competition, personal betrayal, and groundbreaking marketing strategies that still affect the world of sports today. Let’s dive into the history of Adidas vs. Puma and the legacy that lives on. The Early Years: Gebrüder Dassler Schuhfabrik In 1919, two…

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In 1984, Bernard Arnault made a decision that many believed was sheer madness. He bought a failing textile company—Boussac. Critics were quick to dismiss him. Who invests in a dying business? It seemed like a risky, even foolish, move. But Arnault wasn’t crazy. In fact, he had something most people didn’t: a vision. A vision that would not only save the company, but would eventually shape the global luxury market as we know it today. The State of Luxury in the 1980s The luxury industry in the 1980s was a chaotic landscape. Most luxury brands were small, family-owned, and lacked…

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The Federal Government of Nigeria has officially launched two groundbreaking initiatives designed to equip the nation’s youth with vital digital skills: the Investment in Digital and Creative Enterprises (iDICE) Program and the Nigerian Youth Academy (NIYA). These programs aim to tackle the urgent need for skill development among millions of young Nigerians entering the workforce annually, especially within a rapidly evolving, technology-driven global economy. In a statement, government officials emphasized that these initiatives are a direct response to the challenges facing Nigerian youth, including limited job opportunities and the ever-shifting demands of the labor market. “With an increasing number of…

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After walking away from their $2.4 trillion empire in 2019, Larry Page and Sergey Brin are back at the helm to confront a game-changing challenge. The Origins of Google’s Unstoppable Dominance Back in 2004, Larry Page and Sergey Brin created Google, a company that quickly became synonymous with the internet itself. It wasn’t just a search engine—it was a revolutionary leap forward in how we accessed information. Over the years, Google expanded beyond search, dominating fields like advertising, cloud computing, and even hardware. By 2019, after leading Google through an era of unparalleled growth, Page and Brin stepped away from…

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In 2005, Google made a seemingly small acquisition that raised eyebrows—$50 million for a 22-month-old startup. Today, that startup powers 3.9 billion users, earns more than Snapchat, Airbnb, and Uber combined, and dominates the mobile world. Here’s how Google’s purchase of Android reshaped the future of technology. The Origins of Android: A Pivot to Mobile In 2003, Andy Rubin founded a startup in Palo Alto with an ambitious idea: create an operating system for digital cameras. However, as the team analyzed emerging trends, they realized something huge: Standalone cameras were being replaced by mobile phones. In 2004, 675 million phones…

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