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A self motivated, team spirit, goal oriented people person with a 360° digital marketing educating and executing capacity dedicated to helping brands and businesses become visible and profitable online through the application of Content Marketing and Email Copywriting skills.2 Articles

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Joshua Theophilus is a global product leader and two-time founder passionate about building impactful solutions at the intersection of product, marketing, and technology. He is the Founder of Referlytics Inc., a 2025 Founder Institute startup, and Rare Phronesis Ltd., a product development and innovation studio. Currently serving as Group Head of Product and Innovation at Beden Holdings, Joshua brings over a decade of experience leading cross-functional teams, launching products, and driving digital transformation across Africa, Europe, and Asia. He previously served as VP of Product & Development at SellMedia Group (BOSS Global) and as Senior Product Trainer and Lead at Meta (via Teleperformance), supporting teams across SSA, EMEA, and APAC.1 Articles