Author: Tito Philips, Jnr.

Hi! My name is Tito Philips Jnr, an unusual Nigerian that is MAD – Making A Difference. I'm the Chief Community Leader here and this is where we raise the bar of entrepreneurship. We are a TRIBE of Unusual Entrepreneurs, we are not your every day entrepreneurs who go into business to put food on the table and pay bills. For us, business is more than making ends meet [survival]. It is our means of doing what we love [passion], changing the world [purpose] and being financially rewarded for it [profit]™. Want to become ONE of us?

MANAGEMENT 101: How To Organize Your Business For Sustainable Growth. After all is said and done, the day-to-day activities of a business purely rest on the competence of management. It’s possible for a business to have a great leader and a great product, but without great management practices in place, the business cannot exist for long. It’s possible for a business to be started by an unusual entrepreneur, but without great management in place, the whole business can easily fall apart!

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COMPETITIVE STRATEGY: How To Win The PRICE War. If you don’t want to be at the bottom of the market fighting over prices with your competitions, then be prepared to raise the bar above the usual or general playing level. In other words, if you want to charge more, be ready to give more and do more!

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Unusual Entrepreneur Interview With AJ Leon Of PursuitOfEverything.com He used to be an unremarkably average financial executive in Manhattan until December 31, 2007, the day I decided to stop living the life I was supposed to live, and start living the life I was destined to live. Today, he is the Chief Trouble Maker of Misfit Inc., a company that is dedicated to traveling the world causing positive trouble wherever necessary.

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Business Promotion Strategies: Many entrepreneurs fall prey to the best mouse trap illusion; your product/service can be the best ever, but it won’t sell itself until you find a way to get the word out. The aspect of marketing that deals with getting the word out is called promotion. Without this critical element of promotion in your marketing strategy, it doesn’t matter how extraordinary your product/service may be, if the market doesn’t know about it, it will definitely fail.

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What Makes You A CEO? CEOs also come in various categories; we have those who make their companies great and those who bring their companies pain; we have those who lead and those who rule; we have those who win and those who lose. What makes them different?

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