According to recent data from Semrush, the United Bank for Africa (UBA) has emerged as the leading banking website in Nigeria, attracting 2.36 million visitors in June. This ranking, titled “Top Websites in Nigeria (Banking Industry)”, highlights the bank’s strong online presence. Nigerian financial institutions have been investing heavily in technology, expanding their digital offerings, and enhancing customer experience, which has led to increased online engagement.
The top 10 ranking includes:
1. UBA – 2.36 million visits
2. Paystack – 2.23 million visits
3. Guaranty Trust Bank – 1.25 million visits
4. Zenith Bank – 1.17 million visits
5. Access Bank – 1.15 million visits
6. Wise.com – 950,250 visits
7. First Bank – 855,360 visits
8. Xe.com – 817,150 visits
9. Providus Bank – 713,760 visits
10. Mastercard.com – 400,100 visits
This ranking demonstrates the growing importance of digital channels in Nigeria’s banking industry.