Month: July 2012

As an entrepreneur your task is to build a business and not to do business. It is a task that demands more than one skill. Because you are building it, and not doing it like a job would imply, you are never going to succeed relying on one skill alone!

Unusual Entrepreneur Interview With Bernadette Jiwa Of TheStoryOfTelling.com She is the author of You Are The Map Maker and the co-creator of striking truths. She’s been named as one of The Top 100 Branding Experts To Follow On Twitter .

The Integrated Selling System: Who Says Your Gate-man Can’t Sell? The brand must be consistent whether the customer meets with your gate-man or salesman. Everyone is either eliminating the barriers to making the sale or they are adding more barriers. Period!

Unusual Entrepreneur Interview With Olufemi Omotayo Of EntrepreNEWS.com.ng For a long time I did not consider myself as an entrepreneur. But a time comes when a man either considers his happiness or the desire to make an impact.

The Idiot’s Guide To Strategic Marketing. Most entrepreneurs don’t consider a marketing strategy. Marketing without strategy is the noise before failure. Here’s how – develop a marketing strategy!