Nigeria’s beauty and lifestyle scene is about to witness a groundbreaking moment as Tacha Akide, media star and entrepreneur, unveils the inaugural Tacha Beauty Festival. The three-day event will run from October 10–12, 2025, at the John Randle Centre for Yoruba Culture & History in Lagos.
At the heart of the festival is Tacha’s bold pursuit of a Guinness World Record for the Most Cosmetic Makeovers by an Individual in 24 Hours. She is aiming for 150 transformations in a single day, a feat designed to showcase not only her creativity but also Nigeria’s growing influence in the global beauty space.
“This is more than just about numbers—it’s about showing the world that Nigerian excellence is limitless,” noted Idris Aregbe, Special Adviser to the Lagos State Governor on Tourism, affirming government support for the initiative.
More Than Beauty, A Platform for Empowerment
The Tacha Beauty Festival is envisioned as a vibrant intersection of culture, business, and creativity. Beyond the record-breaking attempt, the event will feature:
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Skill-focused masterclasses in makeup, hair, skincare, wellness, and fashion.
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Vendor villages and exhibitions, connecting homegrown brands to a wider market.
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Business clinics and networking sessions tailored to entrepreneurs in beauty and lifestyle.
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Cultural showcases and live performances, highlighting Nigeria’s diversity and artistic flair.
Driving Growth Through Creativity
Organisers emphasize that the festival is not just an entertainment spectacle but a catalyst for economic growth, inspiring thousands of participants and positioning Nigeria as a continental hub for creative innovation.
Tacha’s Legacy of Breaking Barriers
From reality TV screens to boardrooms, Tacha Akide has built a reputation for resilience, entrepreneurship, and philanthropy. With this festival, she expands her influence, empowering young creatives while carving Nigeria’s name onto the global beauty map.
The Tacha Beauty Festival promises to be a celebration where makeup meets ambition, culture meets enterprise, and creativity meets history—all under one Lagos sky.
