Fidelity Bank Plc is gearing up for the third edition of its signature international business platform — the Fidelity International Trade and Creative Connect (FITCC) — scheduled to take place from September 18 to 20 at the Omni Atlanta Hotel at Centennial Park, Georgia, USA.
In a bold initiative aimed at boosting cross-border commerce and diaspora-led partnerships, the bank is collaborating with Amplify Africa, organizers of AFRICON, a premier summit celebrating African enterprise and diaspora influence. This partnership underscores a shared commitment to linking African innovation with global business opportunities.
“Since launching FITCC in 2022, the event has evolved from a non-oil export platform into a global window showcasing Nigeria’s immense commercial potential,” said Fidelity Bank Managing Director, Dr. Nneka Onyeali-Ikpe. “We’re proud to announce the 2025 edition in Atlanta — a city rich in diversity and innovation — as part of our mission to drive inclusive growth and international trade.”
Building on the success of previous expos held in London and Houston, which collectively sparked over $500 million in trade pipeline deals, the Atlanta edition will host over 100 Nigerian exporters. U.S. investors, buyers, policymakers, and diaspora business networks will also be in attendance.
Key sectors to be featured include agriculture, packaged consumer goods, energy transition minerals, fashion, beauty, and the broader creative industries. Attendees can expect engaging exhibitions, business-to-business matchmaking, policy roundtables, diaspora investment forums, and tailored workshops designed to accelerate Nigeria’s global market penetration.
Over 3,000 participants are anticipated, including representatives from global finance institutions, trade agencies, business chambers, and multinational firms. The event also aligns with wider efforts by both governments to strengthen U.S.–Nigeria trade and investment relations under emerging bilateral frameworks.
