I have always been fascinated by greatness; that special realm of human existence where achievement blends with fulfillment and creativity…

As more and more businesses are leveraging the internet to find, attract, convert and retain profitable customers, it’s now very…

Being average would have been great if there weren’t many people in that space. The average space is already crowded, there’s little or no room for you. The more you try to be like everyone else, the less visible you become. Being average is the closest alternative to extinction!

When you are like everyone else your existence don’t matter; whether you are present or absent, no one bothers. Why? Because there are so many others just like you to cover up for you. Who needs another average product, service or company when they are already crowded by many? Average is abundant, extraordinary is scarce.

Growth in business as well as in life rarely happens overnight, as a matter of fact, it’s not the giant steps that count as much as the little consistent efforts focused on continuous improvement in some key areas of your business. Below are 5 of these key areas to focus on improving that will guarantee sustainable growth in your business.

Between the conceptualization of business a idea or the recognition of a business opportunity and the actual execution of the idea or the pursuit of the business opportunity, there is a gap. This gap is caused by fear, those inner demons that rare up their ugly heads as you embark on your entrepreneur’s journey. I refer to them as entrepreneurial fears and they are quite a handful of them.

Johan Nel is the South African CEO and founder of Umuntu Media, Africa’s leading online publishing platform. The name of…

Since publishing my first e-Commerce post and also sharing the case study of how I made close to a million…

In this fourth edition of the Unusual Entrepreneur Interviews for 2013, I have with me today, Jenny Blake the founder…

Without proper financial management processes and practices, your business is inevitably heading towards a self-inflicted financial crisis. Learn how to avoid this!

In my previous post, I talked about the second most read and most searched for topic on naijapreneur –branding. In…

The second most read and search engine traffic generated article on naijapreneur.com is about branding. What does this tell you?…

My first experience with e-Commerce was selling my business consulting and internet marketing services through this blog, you can read…

As an entrepreneur, while trying to build your business, never forget to do business. And while trying to do business,…

Welcome to another edition of the unusual entrepreneur interviews and today we have with us Mike Morris, the founder of…

It doesn’t matter whether you are a small startup or an international corporation; every business is looking to grow its profits. So when it comes to increasing your profitability in business, after considering both the universal laws of profitability and the peculiar elements of profitability, there are two simple options open to you; Increase revenue and decrease expenses.

Every business during the course of its existence will experience a near death experience. This is a period characterized by harsh business conditions; low sales, low morale, low cash, low market share, and low innovation. Some recover from this and bounce back stronger than before, and some don’t.

No matter how much you think you know about your business, no matter how much experience you have in your chosen field, without a clear understanding of the competitions in the market, you might as well be driving blind. Big companies spend thousands of dollars to conduct competitive market analysis, but fortunately for those of you on a tight budget, you can do quite a bit of this yourself, without spending much at all.

The Profitability Code: How To Unlock The Profit Potentials Of Your Business. The entrepreneurs or companies who succeed in business are those who have cracked the profitability code –a set of different elements, laws and principles that must be strategically applied.

Gimmicks, tricks and tactics are quick fix approaches to marketing. They may get you the attention of the market, but they can never get you their affection. It’s one thing to be known [attention] is another to be liked [affection] and a whole different thing to be trusted [conviction]. These are the 3 levels of market engagement; each describes the kind of relationship a brand has with her target audience.

Entrepreneurs are problem solvers, as a matter of fact; they are only paid when they solve people’s problems through the…