Lagos, Nigeria – In a landmark cross-border move, DisrupTech Ventures, a top Egyptian early-stage fintech fund, has made its first pan-African investment by backing Nigeria’s fast-rising Agri-Tech company, Winich Farms, in its Pre-Series A round. The funding marks a significant milestone in Winich’s growth journey as it works to transform market access and financial inclusion for Nigeria’s smallholder farmers.
Revolutionizing Nigeria’s Agricultural Landscape
Winich Farms, headquartered in Lagos, is tackling two of the sector’s most persistent challenges: market fragmentation and limited access to finance. Despite agriculture contributing 21% of Nigeria’s GDP and employing the majority of the workforce, smallholder farmers—who produce 90% of agricultural output—remain marginalized from formal supply chains and financial ecosystems.
Winich is rewriting that narrative through a tech-driven platform that connects over 180,000 smallholder farmers directly to off-takers such as processors and small retailers, removing costly intermediaries and improving farmer earnings.
A Strategic Pan-African Alliance
Commenting on the investment, Mohamed Okasha, Managing Partner at DisrupTech Ventures, said:
“Our investment in Winich reflects our strong belief in the future of Nigeria’s agri-fintech ecosystem. Winich is solving real structural issues with a scalable and impactful model. Given agriculture’s importance to both Egypt and Nigeria, this partnership opens up opportunities for shared innovation across African markets.”
For Attai Riches, Co-founder and CEO of Winich Farms, the new partnership is a major boost:
“DisrupTech’s backing is a powerful endorsement of our mission and model. Their expertise in scaling fintech startups will help us accelerate our growth, empower more farmers, and explore new African markets. This partnership strengthens our commitment to building an inclusive agricultural value chain that begins in Nigeria and stretches into global markets.”
Tackling Economic Pressures with Innovation
With rising agri-input costs and soaring interest rates following the Naira’s devaluation, Winich’s integrated solutions have become increasingly vital. By addressing access to market and access to credit, the platform is helping farmers navigate harsh economic realities.
Winich’s operations now span 29 of Nigeria’s 36 states, and its agent-based collection network enables produce aggregation and logistics without requiring ownership of physical infrastructure—an asset-light model that supports rapid scalability.
Digital Inclusion Through Winich Cards
Through its innovative Winich Cards, the startup is digitizing rural transactions, enabling farmers to build financial histories that unlock future access to credit. The cards also reduce cash reliance, improving transparency and financial security.
Furthermore, Winich provides direct credit facilities and agronomic advisory services, supported by collaborations with institutions like the Kebbi Agricultural Research Development Agency (KARDA). These services aim to improve productivity and support long-term growth for smallholder farmers.
Looking Ahead: Continental Expansion and MENA Trade
Buoyed by its success in Nigeria, Winich plans to scale operations into other African countries and pursue export partnerships across the MENA region. With increasing demand for digitally enabled, traceable, and reliable agri-supply chains, the startup is strategically positioned to emerge as a leading player in post-harvest agri-fintech innovation across Africa.
