Lush Hair Nigeria has officially launched its latest product line, “Hair Treatment,” aimed at nourishing and caring for African hair. The new range was unveiled in a grand ceremony at Lagos Fashion Week 2024.
This launch is part of Lush Hair’s mission to empower women through beauty, self-confidence, and community support.
Omoruyi Bello-Osagie, Brand Manager at Lush Hair Nigeria, shared her excitement about the new offerings: “Our Hair Treatment range is specifically formulated to meet diverse hair care needs, from nourishment to anti-dandruff solutions. We believe that healthy hair is foundational to beauty and self-confidence. With this range, Nigerian women now have a trustworthy product to help achieve their hair goals.”
Bello-Osagie emphasized the importance of launching the line during Lagos Fashion Week, a celebration of African creativity and fashion. “This platform allows us to showcase our innovation, and our Hair Treatment line is crafted with high-quality ingredients that promote hair growth, delivering both immediate and lasting results.”
Marketing Manager Vivian Obiano highlighted the brand’s alignment with the event’s theme, “COMMUNE,” which celebrates community and unity. “We are thrilled to be part of an event that champions African fashion. With our Hair Treatment range, we’re fulfilling our promise to support African women in their beauty journeys, providing products that enhance confidence and ensure healthy hair care,” she stated.
The new Hair Treatment line has received an enthusiastic response from the community, with consumers praising Lush Hair for its commitment to innovation that addresses their needs.
“My trust in Lush Hair gives me confidence that these treatments will be just as exceptional as their other products,” said regular customer Joy Adebayo. “I’ve been searching for a product that nourishes my hair and combats dryness, and I believe the Hair Treatment is exactly what I need.”
Another excited customer, Amina Sulaimon, remarked, “I’m thrilled to see a Nigerian brand focusing on specific hair care needs. Lush Hair has always delivered quality, and I can’t wait to try the Hair Treatments. It’s reassuring to know I can trust this brand to keep my hair healthy.”
Fashion enthusiast Ifeanyi Nwogu added, “The launch of the Hair Treatment range at such a prestigious event speaks volumes about Lush Hair’s commitment to African beauty. I’m confident this product will meet the brand’s high standards and keep my hair nourished while making styling easier.”
With a legacy of quality and innovation, Lush Hair Nigeria’s Hair Treatment line sets a new standard in African hair care, providing solutions for hydration, strength, and scalp health. As the brand continues to champion African fashion and beauty, Nigerian women can look forward to more products tailored to their unique hair needs.