On June 19, 2025, Paga Group unveiled Doroki, a powerful cloud-based platform designed to revolutionise business operations for Nigeria’s small and medium enterprises (SMEs). The launch event, held at Radisson Blu Hotel, Victoria Island, introduced Doroki as a one-stop solution for SMEs seeking efficiency, growth, and digital transformation.
Doroki streamlines order management, inventory tracking, payments, and customer engagement—all within a single, user-friendly interface. The platform targets operationally mature businesses in sectors such as retail, food service, salons, and grocery, enabling them to overcome common challenges like stock inconsistencies, payment reconciliation, and customer retention.
“Doroki simplifies operations, provides actionable insights, and helps businesses scale with confidence,” said Tayo Oviosu, Founder and CEO of Paga Group, during the keynote address. He revealed ambitious plans to onboard 10,000 businesses within a year, focusing on those with monthly sales above ₦2 million and daily transaction volumes starting at ₦10,000.
Built in collaboration with QueueBuster, Doroki merges global-grade retail software with Nigeria’s robust payment ecosystem, powered by Paga’s infrastructure. The platform is scalable, affordable, and tailored to local business realities, with features that include:
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Digital storefronts (eStores) for fast online store setup
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Real-time inventory management and low-stock alerts
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Flexible payments via card, USSD, QR, and mobile
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CRM tools and loyalty programs
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Analytics and financial reporting for strategic decisions
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Multi-user access with permission control
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Offline capabilities for continued operations without internet
Arike Okunowo, General Manager of Doroki, highlighted that the platform was built by listening to the real pain points of business owners. She noted Doroki’s adaptability to industries like restaurants, where recipe consistency and waste reduction are critical, and retail, where product expiration and restocking are major concerns.
Doroki stands apart for its all-in-one design, local relevance, and integration flexibility—supporting not just Paga but also other third-party platforms. Its affordable pricing (via subscription or transaction-based models) and in-app support further strengthen its appeal to SMEs across Nigeria.
The platform is now available via the Google Play Store, and more information can be found at www.doroki.com. Businesses can customise licences to scale across staff and locations with ease. An API is also available for advanced integrations.
Looking ahead, Doroki plans to introduce microloans, directly addressing one of SMEs’ biggest challenges—access to capital.
Doroki joins Paga’s suite of business units, including Paga (consumer payments) and Paga Engine (B2B enterprise tools), as part of a broader mission to empower Africa’s middle class and support continental trade growth. With over ₦14 trillion in transactions processed over 15 years, Paga’s infrastructure ensures Doroki users can count on secure, instant, and reliable services.
Doroki is more than a tool—it’s a transformative step toward building the next generation of African business leaders.
