The first quarter of 2025 may well be remembered as a comeback season for Nigeria’s top consumer goods players. After a turbulent 2024 marked by volatile forex rates and soaring interest expenses, five major companies—BUA Foods, Nestlé, NASCON, Cadbury, and Dangote Sugar—have returned with renewed vigor.
This resurgence largely stems from improved macroeconomic conditions, including a more stable naira and easing inflation. Collectively, these firms showed better profitability and sharply reduced losses. But beyond the headline turnaround, investors face the critical question: which company offers the best value now?
While all five companies showed signs of recovery, the strength, sustainability, and attractiveness of their rebounds vary considerably.
BUA Foods: Strong Start and Solid Financials
BUA Foods kicked off the year on a high note, posting a pre-tax profit of N136.38 billion in just three months and doubling its earnings per share to N6.96.
A key driver was its massive 75% reduction in interest expenses, signaling a lower cost of debt servicing. With total borrowings trimmed slightly and a debt-to-asset ratio of 31.5%, BUA enjoys financial flexibility. Its operating profit covers interest payments 37 times, a sign of robust debt management.
On the market front, BUA Foods is valued at N7.52 trillion, with a share price modestly appreciating this year. It offers a 3.11% dividend yield, appealing to income investors, and trades at a price-to-earnings (P/E) ratio of 22.42x—reasonable given its earnings momentum.
NASCON: Value Play with Low Debt
NASCON’s Q1 performance impressed investors, generating an operating profit of N10.42 billion—almost half of its entire 2024 profit in just three months. Earnings per share surged over 100% to N3.74.
Debt reduction was even more remarkable: total borrowings plummeted 60% to N1.145 billion, one of the lowest among peers. Interest expenses also fell by 41%. NASCON’s interest coverage ratio stands at 49x, indicating exceptional ease in servicing its debt. Its debt-to-asset ratio is an ultra-low 1.26%.
The market has responded favorably, with NASCON’s share price climbing over 72% this year and a valuation of N143.07 billion. It pays a slightly higher dividend yield of 3.70%, while its P/E ratio of 6.66x suggests the stock remains attractively priced relative to earnings.Nestlé Nigeria: Dramatic Turnaround but Expensive
Nestlé Nigeria staged a remarkable reversal after a tough 2024, posting a Q1 pre-tax profit of N51.6 billion compared to a N96.4 billion loss last year. Operating profit more than tripled to N74.15 billion, helped by reduced forex losses and finance costs.
Its earnings per share rebounded strongly to N38.07 from a negative figure, and interest coverage improved to 3.18x. However, Nestlé remains highly leveraged, with a debt-to-asset ratio of 67% and borrowings of N604 billion.
The stock has gained 38% year-to-date but carries a lofty P/E ratio of 116x—pricing in high expectations for continued growth.
Cadbury Nigeria: Improving, But Still Healing
Cadbury showed progress with a Q1 pre-tax profit of N8.57 billion after a full-year loss in 2024. Operating profit soared 251% to N9.69 billion, yet earnings per share at N2.62 reflect lingering effects of past losses.
Its borrowings ticked up slightly to N34.9 billion, but interest expenses decreased, improving interest coverage to 8.64x. The stock rallied 86% this year, but its negative P/E ratio indicates the market is cautious, factoring in historical losses.
Dangote Sugar: Recovery Underway, Challenges Remain
Dangote Sugar cut its Q1 pre-tax loss sharply to N22 billion from a massive N120 billion loss the previous year. While this signals progress, operating profit fell 48%, and loss per share stood at N1.95.
The company’s borrowings remain high at N727 billion, with interest expenses rising 52%. Its interest coverage ratio is a worrying 0.09x, reflecting ongoing difficulty in servicing debt.
Despite this, the stock rose 18.77% year-to-date—perhaps driven by investor optimism about a turnaround, but fundamentals still lag.
Verdict: Who Offers the Best Value?
Among the five, NASCON stands out as the best value proposition—boasting low debt, strong earnings growth, and an affordable share price.
BUA Foods and Nestlé are financially strong but command premium valuations that may temper further upside.
Cadbury and Dangote Sugar are still on the recovery path, so investors should approach with caution.
For investors seeking a blend of value, growth potential, and financial health in Nigeria’s consumer goods sector, NASCON currently offers the most compelling opportunity.