The leadership of the Lagos International Trade Fair Complex has pursued a strategy centered on broad collaboration, securing alliances across government agencies, business associations, financial institutions, and private-sector partners. The aim is to position the Nigeria International Trade Fair (NITF) as a shared platform where public institutions, investors, and small businesses collectively advance national trade objectives.
A key component of this strategy is strengthened support for micro, small, and medium enterprises. Through partnerships with major national business groups and the Ministry responsible for industry and trade, the Fair is introducing tailored exhibition spaces, targeted workshops, and structured networking sessions. These initiatives are intended to help entrepreneurs connect with genuine buyers and investors while enhancing their capacity to engage in export-driven markets. The leadership emphasizes that participation should translate into long-term competitiveness and sustainable business growth.
The Fair is also receiving increased regional backing, including collaboration with the ECOWAS Commission and expanded engagement with national trade and enterprise bodies. These partnerships will focus on product quality, market readiness, and improved access to regional and international markets—strengthening the Fair’s role as a launchpad for Made-in-Nigeria goods.
In line with the African Continental Free Trade Area (AfCFTA) vision, the 2025 edition is being positioned as a platform that enhances visibility and competitiveness for Nigerian enterprises. The event is viewed as a symbol of the country’s renewed presence in Africa’s trade arena, reflecting a broader national commitment to reclaim leadership in regional commerce and industrial development.
The Fair aligns with national economic priorities, including commitments to industrialisation, SME expansion, and trade facilitation. Government support has provided the policy direction and institutional stability required to revitalise the Fair after years of underutilisation.
Significant upgrades are planned for the 2025 edition. Sector-focused pavilions will feature manufacturing, agriculture, creative industries, and technology. A new culinary zone will spotlight Nigeria’s food sector. Infrastructure, logistics, and exhibitor services have also been enhanced through improved access routes, upgraded security systems, and stronger visitor management processes. The upcoming edition is expected to be the most organised and inclusive in the Fair’s history.
Reflecting on her tenure, the leadership describes the past two years as a period dedicated to rebuilding an institution that had lost momentum for more than a decade. The first steps involved reintroducing governance structures, implementing transparent administrative practices, and reestablishing trust with tenants and partner institutions. Commercial spaces have been reopened, utilities modernised, and stakeholder consultations institutionalised to guide investment and policy decisions.
The Complex, once marked by declining activity, has undergone structural and managerial renewal. Legacy issues were addressed through system audits, transparent processes, and consistent engagement with public and private stakeholders. These reforms have created a more credible, functional environment, gradually restoring confidence across government and business communities.
The long-term vision extends well beyond the annual Fair. Plans are underway to transform the site into a year-round commercial hub offering permanent exhibition areas, functional workspaces, logistics infrastructure, training facilities, and collaborative zones developed in partnership with private investors. The goal is to create an ecosystem where commerce, innovation, and skills development thrive throughout the year.
Security and operational stability remain core priorities, with assurances that the 2025 edition will proceed smoothly with support from national and state security agencies.
Looking to the future, the leadership envisions the Complex becoming a national gateway for trade, investment, and innovation—an institution known for structure, credibility, and measurable impact. The broader ambition is to ensure that entrepreneurs of all sizes view the Lagos International Trade Fair Complex as a home for opportunity, connectivity, and global reach.
