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decision-making for entrepreneurs

Decision Making Checklist for Entrepreneurs

An entrepreneur’s decisions affect the success of his products, the loyalty of his employees and the overall success of his business. In order to make the best decisions you have to think critically and quickly. You have to avoid flaws in the process which may harm the business when confronted with an important decision. Strong business decision-making skills are an important characteristic of entrepreneurs. They should make the right choices at the right time to remain competitive in the … [Read More...]

Ernest Umeike 2

Unusual Entrepreneur Interview With Ernest Umeike Of PushAndStart.com

In this edition of the unusual entrepreneur interviews, ex-banker Ernest Umeike after losing his job finally decides it’s time to take on the entrepreneur’s journey. In this interview, he shared with us why he decided to launch his startup; PushandStart – a crowdfunding platform. He also takes us behind the scenes on; How to define a price for your product/service, The crucial difference between a business idea and a business opportunity, The essential role mentors play in the … [Read More...]

beats by dre marketing strategies

5 Beats by Dr. Dre Marketing Strategies for Entrepreneurs

Not often do you get to see a brand quickly become a global phenomenon as the beats by Dr. Dre brand. Since it launched in 2008, the Beats by Dr. Dre brand has risen to a 53% share of the global headphones market. Also, the current news about Apple’s proposed 3.2 billion dollar acquisition further confirms the magnitude of the brand. In my typical entrepreneurial style, I decided to dig deeper amidst the ongoing buzz to uncover the behind-the-scene secrets of this powerful brand in … [Read More...]

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DO MORE: 21 Free Powerful eBooks for Entrepreneurs, Plus Something Extra!

Very few things have as much impact on your capacity to succeed as an entrepreneur like learning does. From my over 10 years personal study of entrepreneurship and successful entrepreneurs, plus my 8 years personal experience as an entrepreneur, besides passion and purpose, one other common denominator I found across board is this; voracious learning. Self Education For Entrepreneurs All education is self-education.  Period.  It doesn’t matter if you’re sitting in a college … [Read More...]

Business Plan

What Is The Purpose Of Entrepreneurship? 21 Answers from 21 Unusual Entrepreneurs

Regardless of the goal, task or activity being undertaken, there are a lot of factors that can be attributed to your success or failure in any given endeavour. But of all these factors, none is as powerful as personal conviction –a deep seated belief that you can accomplish the goal, task or activity and an unwavering commitment to do whatever it takes to get it done. This personal conviction comes from clarity of purpose –an unbiased understanding of WHY [the reason] you are undertaking … [Read More...]

cash-flow

The MOST IMPORTANT Word In Business

Each time I throw open this question to entrepreneurs; what is the most important word in business? The most frequent answer I get is profit. Profit is a short term view of assessing the health and wealth of a business. Unless you want to stay in business for the short term, don't focus on profit alone. The most important word in business is not profit, but cash flow. Yet, many entrepreneurs strongly believe that profit is the most important word in business. But according to … [Read More...]

Hamilton Powell - Crown & Caliber

Unusual Entrepreneur Interview With Hamilton Powell Of CrownAndCaliber.com

In 2011, Hamilton Powell sold a couch on Craigslist. By 9:00pm, a man in a van showed up with $400 cash to his office. It scared the heck out of him! That’s when he started thinking about the downsides of Craigslist and it led him to search for common categories that are more valuable, and therefore even scarier to sell, than couches. He typed in several search terms and when he typed in “Rolex” he was dumbfounded. Right there, he knew there had to be a better way to sell a watch. And Crown … [Read More...]

Featured Articles

dov-gordon

Unusual Entrepreneur Interview With Dov Gordon Of DovGordon.net

  Welcome to another edition of the Unusual Entrepreneur Interviews and today we have here with us unusual entrepreneur Dov Gordon. He is the alchemist entrepreneur of The Gordon Group, a company that is passionate about helping entrepreneurs attract a steady, consistent, predictable flow of new customers and clients. I’m so excited to … [Read More...]

impossible cube

Revolutionary Marketing: How To Create An UNTAPPED Market For Your Business

The general maxim of marketing is this; know what your target market want and sell it to them. Following this maxim is an age long business philosophy. The results are unquestionable, it works. Giving people what they want works, because there’s no resistance whatsoever. You never get to rock the boat. You never have to challenge the existing … [Read More...]

Laura Roeder Headshot

Unusual Entrepreneur Interview With Laura Roeder Of LKRsocialmedia.com

Welcome to another edition of the Unusual Entrepreneur Interviews and today I’ve got another female unusual entrepreneur on the hot seat. Her name is Laura Roeder.  She is the 28 years old founder of LKR Social Media,  a training company which teaches small businesses how to create fame using social media and online marketing. If you are … [Read More...]

The Entrepreneur's Journey

FREE eBOOK: The Entrepreneur’s Journey

On Monday the 25th day of July 2011 happens to be my birthday and also the 1st year anniversary of naijapreneur Exactly a year ago I launched this site naijapreneur as my 26th birthday gift to the world. I wrote about this in the very first post on this site, you can read about it here.   This experience of using one’s birthday as a … [Read More...]

How should you market your business?

Business Mastery: How Should Entrepreneurs Be Profitably Marketing Their Business?

This is the second article of a new series, I have tagged it “Business Mastery Series”. Throughout this series, I will be addressing some key issues that are pertinent to your success in business as an entrepreneur.   If you missed out on the first article, you can read it here; BUSINESS MASTERY: how should entrepreneurs be … [Read More...]