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Business Plan

What Is The Purpose Of Entrepreneurship? 21 Answers from 21 Unusual Entrepreneurs

Regardless of the goal, task or activity being undertaken, there are a lot of factors that can be attributed to your success or failure in any given endeavour. But of all these factors, none is as powerful as personal conviction –a deep seated belief that you can accomplish the goal, task or activity and an unwavering commitment to do whatever it takes to get it done. This personal conviction comes from clarity of purpose –an unbiased understanding of WHY [the reason] you are undertaking … [Read More...]

cash-flow

The MOST IMPORTANT Word In Business

Each time I throw open this question to entrepreneurs; what is the most important word in business? The most frequent answer I get is profit. Profit is a short term view of assessing the health and wealth of a business. Unless you want to stay in business for the short term, don't focus on profit alone. The most important word in business is not profit, but cash flow. Yet, many entrepreneurs strongly believe that profit is the most important word in business. But according to … [Read More...]

Hamilton Powell - Crown & Caliber

Unusual Entrepreneur Interview With Hamilton Powell Of CrownAndCaliber.com

In 2011, Hamilton Powell sold a couch on Craigslist. By 9:00pm, a man in a van showed up with $400 cash to his office. It scared the heck out of him! That’s when he started thinking about the downsides of Craigslist and it led him to search for common categories that are more valuable, and therefore even scarier to sell, than couches. He typed in several search terms and when he typed in “Rolex” he was dumbfounded. Right there, he knew there had to be a better way to sell a watch. And Crown … [Read More...]

great business

Personal Branding Checklist for Entrepreneurs

What’s the singular driving force behind the success of unusual entrepreneurs like Steve Jobs, Richard Branson, Bill Gates, Oprah Winfrey, Donald Trump, and many others in their league? Is it their ground breaking innovations or exceptional business skills or determination? The answer is neither. While it’s obvious that all of these attributes definitely contributed to their success, as a matter of fact, these are the very attributes that have been often popularized. The truth is that … [Read More...]

cost-reduction

5 Ways To Reduce Inventory Costs And Boost Profitability

Unusual Entrepreneurs are in business to make a profit by making a difference. Around here, we simply call it; changing the world and profiting from purpose. Neither is an easy task. While you should always strive to create products/services that positively impact the life of your customers, you should never lose sight of the bottom-line –profits. The more profits you are able to make, the more impact you will eventually make. So in this unusual article, we would be looking at one of the … [Read More...]

Frayed wallet with change

Business Funding Checklist: 9 Brutal Facts You Shouldn’t Overlook When Raising Money

Perhaps the most frequently asked question by entrepreneurs is this; “How do I get funding for my business?” Without any doubt, this is a very valid question. However, this is not the right question entrepreneurs should start with. Rather, they should be asking questions such as these; “Will I get funding for my business?” “Should I get funding for my business?” “When do I qualify for funding?” “How can I build my company without funding or by delaying funding?” The question of … [Read More...]

entrepreneurial foolishness

Entrepreneurial FOOLISHNESS: How To Become A Better FOOL In Business

Recently I got this remark from one of my startup consulting clients during one of our strategy sessions. She said; "why didn't I come to you 3 years ago when I just was starting out?" I replied; "Because you didn't think it was SO necessary". And that's the sincere answer. She was just starting out for the first time. She was full of her dreams and had great ideas about how her business was going to turn out.  As a matter of fact, she had sufficient technical skills than most of her … [Read More...]

Featured Articles

Laura Roeder Headshot

Unusual Entrepreneur Interview With Laura Roeder Of LKRsocialmedia.com

Welcome to another edition of the Unusual Entrepreneur Interviews and today I’ve got another female unusual entrepreneur on the hot seat. Her name is Laura Roeder.  She is the 28 years old founder of LKR Social Media,  a training company which teaches small businesses how to create fame using social media and online marketing. If you are … [Read More...]

Aufwärtstrend Durchbruch

How To Breakthrough Business Growth Barriers In 2013

Happy New Year! It’s that time of the year again when goal setting will be at the top of people’s to-do-list. But whatever your goal, you’re going to have to start taking action to make any real progress. Thinking alone won’t do it! That's why I created the BUSINESS STRATEGY SESSIONS to help you get OFF your butt and make great things happen … [Read More...]

Target

Productivity Checklist For Entrepreneurs

Are you a productive entrepreneur? In the early days of naijapreneur, I wrote a very disturbing post titled Laziness checklist for entrepreneurs. It has grown to become one of the most searched for phrase on naijapreneur from Google generating thousands of visitors monthly. This is the follow up article. As an entrepreneur you don't ever consider … [Read More...]

one silver chrome ball

Brand Creation Strategies 101: The Ultimate Guide!

The second most read and search engine traffic generated article on naijapreneur.com is about branding. What does this tell you? Entrepreneurs care about branding and want to learn more about branding. As a matter of fact, the #1 question in their mind would be this; how are brands created? So in this unusual article, I want to delve into the … [Read More...]

Are You Doing Business As Usual?

Why Doing Business As USUAL Is Suicidal

When push comes to shove, the usual businesses die first long before the unusual ones ever do!   Business is an evolutionary process and only the strong will survive. Your entrance into the world of business can be both a blessing and curse depending on how you approach the world of business. The business terrain is a highly … [Read More...]