Latest Articles
CASE STUDY: How I Made Close To 1Million In Sales Within 3 Months Of Selling Online!
My first experience with e-Commerce was selling my business consulting and internet marketing services through this blog, you can read about the results here. Then in January 2013, I came across Kaymu.com.ng while it was still in its early stage trying to break her way into the Nigerian e-Commerce terrain. It didn’t take me long to see the market potentials of such a platform where sellers can be connected to over 60 million Nigerians online. I instantly became a kaymu evangelist. This … [Read More...]
The Paradox Of Business: HUSTLEpreneurship VS Entrepreneurship
As an entrepreneur, while trying to build your business, never forget to do business. And while trying to do business, never forget to build your business. This is the paradox of business; to do or to build? Mastering it is the definition of business success. Ignoring it is the definition of business failure. To help you master this paradox of business is what this unusual article is about, read on! What Is The Paradox Of Business? If you’ve been in business for some time now, … [Read More...]
Unusual Entrepreneur Interview With Mike Morris Of Triplefy.com
Welcome to another edition of the unusual entrepreneur interviews and today we have with us Mike Morris, the founder of Triplefy – an online platform for small business to create and instantly sell Daily Deals and Gift Cards. Enjoy! Interview Questions Part One ENTREPRENEURSHIP – Awakening the Spirit of business 1. Can you please tell us a little about yourself and your business? What do you do?, how do you do it?, why do you do it and who do you do it … [Read More...]
Profit Maximization: Strategies To Make Your Business More Profitable
Continuing our discussion on cracking the profitability code, in this unusual article, I will be sharing some very simple tips you can immediately put to use in your business to increase profitability. It doesn't matter whether you are a small startup or an international corporation; every business is looking to grow its profits. So when it comes to increasing your profitability in business, after considering both the universal laws of profitability and the peculiar elements of profitability, … [Read More...]
7 Turnaround Strategies To Revive A Dying Business
Sad as it may sound, the health of a business is not guaranteed forever. Virtually all entrepreneurs will face the daunting task of managing the recovery of a failing business. Every business during the course of its existence will experience a near death experience. This is a period characterized by harsh business conditions; low sales, low morale, low cash, low market share, and low innovation. Some recover from this and bounce back stronger than before, and some don’t. There are … [Read More...]
Competitive Intelligence: 12 Sure Fire Ways To Strip Your Competitions Naked!
In a competitive marketplace, up-to-date information can make the difference between keeping pace, getting ahead, or being left behind. Business is a game and only the team with the best players wins. To win, you need to know your strengths and weaknesses as well as that of your competition. Knowledge of thyself alone is no longer sufficient to remain competitive. According to Sun Tzu, the ancient author of the Art of War; “If you are ignorant of both your enemy and yourself, then you … [Read More...]
The Profitability Code: How To Unlock The Profit Potentials Of Your Business
I am yet to come across any entrepreneur who seems to have had enough when it comes to making money through their business. Especially if you are an unusual entrepreneur [purpose-driven], you realize that the more money you make, the more purpose you can fulfill. So, making money in business is not a luxury only a few should enjoy, but a necessity for every unusual entrepreneur. But wanting more money in your business is not enough. The real questions is; “how do you make that ‘want’ … [Read More...]
Featured Articles
Successful Branding In 8 Simple Steps
What does it mean to brand? To brand simply means to position and present your business, product or services in a unique and attractive way so as to communicate the usefulness or value in your business, product or service. It is a deliberate attempt of making what your business, product or service is and … [Read More...]
Business Mastery: How Should Entrepreneurs Successfully Startup A New Business?
This is yet another unusual article under the "Business Mastery Series", a collection of unusual articles that focuses on helping entrepreneurs answer highly fundamental questions on how to successfully manage both themselves and the businesses they run profitably. If you are new to naijapreneur or probably haven't been following this … [Read More...]
Competitive Intelligence: 12 Sure Fire Ways To Strip Your Competitions Naked!
In a competitive marketplace, up-to-date information can make the difference between keeping pace, getting ahead, or being left behind. Business is a game and only the team with the best players wins. To win, you need to know your strengths and weaknesses as well as that of your competition. Knowledge of thyself alone is no longer sufficient to … [Read More...]
3 Hidden Benefits Of Uncertainty, Fear And Doubt
Do you ever doubt yourself at times? Do you ever wonder whether everything is going to work out fine? Do you ever battle with the fear of the unknown? Do you ever feel uneasy thinking about the future? Without any hesitation in my heart, I know your answer to those questions will be a resounding YES! Unless, … [Read More...]
BUSINESS GROWTH 101: How Entrepreneurs Are Unknowingly Killing Their Business Growth
If you are just joining in on this series, here is a link to the two articles you probably have missed; BG 101: What to do when business is slow BG 101: How to diagnose the problem of low sales In the second article of the Business Growth 101 series, I discussed the 3 ways of diagnosing the problem of low sales in business. … [Read More...]
