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Becoming An Entrepreneur

How To Become An Entrepreneur: Entrepreneurship for The Rest of US!

Can Everyone Become An Entrepreneur? OR Is Entrepreneurship for Everyone?   To effectively answer this question, we’ve got to go back to the very beginning; what is entrepreneurship? We need to understand the very meaning of the word –entrepreneurship. Entrepreneurship is derived from the French word ‘Entrepreneur’, dating as far back as 1723. It means an individual who undertakes, organizes and manages any enterprise, especially a business with considerable initiative and risk. In … [Read More...]

The STATUS QUO Entrepreneur

The STATUS QUO Entrepreneur: Why Some Entrepreneurs Will NEVER Stop Struggling In Business

For every new subscriber to naijapreneur, in the welcome email, I often encourage them to write me back telling me about what they are currently struggling with in their business. In other words, what’s their business status quo? Exactly 3 days after their subscription, they get another email from me asking them to tell me what they are currently struggling with in their business. Why do I insist on you sharing your business struggles with me? Because I know you wouldn’t be reading … [Read More...]

balance

The Anatomy Of Entrepreneurship: Top 10 Characteristics of An Entrepreneur

Clearly understanding the characteristics of an entrepreneur is an important step in your entrepreneurial journey. Why? Because being an entrepreneur requires a lot from an individual that is often not properly thought through before many venture into entrepreneurship. But until recently, entrepreneurs were not widely studied. There was a general lack of knowledge and information about what made them tick. One of the leading studies on the anatomy of an entrepreneur was published by the … [Read More...]

decision-making for entrepreneurs

Decision Making Checklist for Entrepreneurs

An entrepreneur’s decisions affect the success of his products, the loyalty of his employees and the overall success of his business. In order to make the best decisions you have to think critically and quickly. You have to avoid flaws in the process which may harm the business when confronted with an important decision. Strong business decision-making skills are an important characteristic of entrepreneurs. They should make the right choices at the right time to remain competitive in the … [Read More...]

Ernest Umeike 2

Unusual Entrepreneur Interview With Ernest Umeike Of PushAndStart.com

In this edition of the unusual entrepreneur interviews, ex-banker Ernest Umeike after losing his job finally decides it’s time to take on the entrepreneur’s journey. In this interview, he shared with us why he decided to launch his startup; PushandStart – a crowdfunding platform. He also takes us behind the scenes on; How to define a price for your product/service, The crucial difference between a business idea and a business opportunity, The essential role mentors play in the … [Read More...]

beats by dre marketing strategies

5 Beats by Dr. Dre Marketing Strategies for Entrepreneurs

Not often do you get to see a brand quickly become a global phenomenon as the beats by Dr. Dre brand. Since it launched in 2008, the Beats by Dr. Dre brand has risen to a 53% share of the global headphones market. Also, the current news about Apple’s proposed 3.2 billion dollar acquisition further confirms the magnitude of the brand. In my typical entrepreneurial style, I decided to dig deeper amidst the ongoing buzz to uncover the behind-the-scene secrets of this powerful brand in … [Read More...]

free-informative-ebooks-for-entrepreneurs

DO MORE: 21 Free Powerful eBooks for Entrepreneurs, Plus Something Extra!

Very few things have as much impact on your capacity to succeed as an entrepreneur like learning does. From my over 10 years personal study of entrepreneurship and successful entrepreneurs, plus my 8 years personal experience as an entrepreneur, besides passion and purpose, one other common denominator I found across board is this; voracious learning. Self Education For Entrepreneurs All education is self-education.  Period.  It doesn’t matter if you’re sitting in a college … [Read More...]

Featured Articles

The Entrepreneur's Journey

FREE eBOOK: The Entrepreneur’s Journey

On Monday the 25th day of July 2011 happens to be my birthday and also the 1st year anniversary of naijapreneur Exactly a year ago I launched this site naijapreneur as my 26th birthday gift to the world. I wrote about this in the very first post on this site, you can read about it here.   This experience of using one’s birthday as a … [Read More...]

Why did you become an entrepreneur?

Why Did You Become An Entrepreneur?

Are you really an entrepreneur; a person who takes risks to create change? Or are you just one of those multitudes who hide under the title of an ‘entrepreneur’ to make ends meet? So much fuss about entrepreneurship, yet so little impact.   Why? Because many people going about with the title of an entrepreneur are not really in it to … [Read More...]

megaphone

Customer Referrals: How To Grow Your Business Through Word-Of-Mouth

In my work with entrepreneurs, especially small business owners in my country Nigeria, one re-occurring theme is their approach towards marketing. Each time I’m in a consulting or strategy session with a client and I ask the question; “how do you get clients?” I hear almost the same answer; “through referrals”. So out of curiosity, I ask a … [Read More...]

switching gears

Business Skills Checklist For Entrepreneurs

  What is the number one reason for most small business failures? The number one reason why most small businesses fail is low business IQ! A common trend among small business owners is thinking that all it takes to successfully run a business is technical skill plus some common sense. After all, business is all about selling your stuff to … [Read More...]

How do

5 Ways To Get MORE From Your Business By Doing LESS

The life of an entrepreneur is one heck of a life, wouldn’t you agree? From the incessant quest to make a significant contribution through the creation of innovative products/services, to the ever present fear of failing. The entrepreneurial life is very overwhelming, more like joggling too many balls in the air.   In a rather funny way, … [Read More...]