COMPETITIVE ADVANTAGE: How to Beat the Competition through Superior Value Proposition
Monday, 16 May 2016
by Tito Philips, Jnr.
No business can survive for long without some form of competitive advantage. Whether it’s explicitly defined or not is one thing and whether it’s a sustainable competitive advantage or not is another thing. But essentially, that you’ve been in business for up to 3 years and still able to make a sale, no matter how
- Published in Strategy
COMPETITIVE WARFARE: 3 Battle-tested Strategies for Winning in Business
Thursday, 07 April 2016
by Tito Philips, Jnr.
Business is a highly competitive landscape, so prepare for war. Whether you are just starting out or you’ve been in business for so many years; the competition is always there! Competitive warfare is good for business; they help kick out the lazy entrepreneurs from the scene which ultimately improves the industry. The presence of competitions
- Published in Strategy
Part 2: EXECUTION 2015!
Monday, 02 February 2015
by Tito Philips, Jnr.
In continuing our discussion on EXECUTION 2015 -how to make this year work, let me shed more insights on the two kinds of execution discussed previously. Energy-Driven Execution This is the most common type of execution in the world of business. As a matter of fact, it’s what 99% of entrepreneurs use and that’s why
- Published in Strategy
The 2014 BUSINESS REDESIGN Plan for Entrepreneurs
Monday, 13 January 2014
by Tito Philips, Jnr.
What Will You Do Differently In Your Business This 2014?
I would like you to chew on this question for a while. This year will most likely end up just as last year did if you don’t deliberately make up your mind to do something’s differently in both your life and your business.
Things will not change unless you change some things. In 2014, something’s gotta change!
All your list of New Year resolutions isn’t going to nail it. What you need is to ask yourself this question and relate it to some specific aspects of your life and business. Answer the questions and just do it!
- Published in Strategy, Thought Bank
How To Upgrade Your Business in 5 Practical Steps
Monday, 02 September 2013
by Tito Philips, Jnr.
Growth in business as well as in life rarely happens overnight, as a matter of fact, it’s not the giant steps that count as much as the little consistent efforts focused on continuous improvement in some key areas of your business. Below are 5 of these key areas to focus on improving that will guarantee sustainable growth in your business.
- Published in Strategy, Thought Bank
Competitive Intelligence: 12 Sure Fire Ways To Strip Your Competitions Naked!
Monday, 25 March 2013
by Tito Philips, Jnr.
No matter how much you think you know about your business, no matter how much experience you have in your chosen field, without a clear understanding of the competitions in the market, you might as well be driving blind. Big companies spend thousands of dollars to conduct competitive market analysis, but fortunately for those of you on a tight budget, you can do quite a bit of this yourself, without spending much at all.
- Published in Marketing, Strategy, Thought Bank
The Anatomy Of Branding: How to Develop an Irresistible Brand
Monday, 21 January 2013
by Tito Philips, Jnr.
A company, product/service that simply describes a category or proclaiming anything generic is not a brand. Brands are specific, tangible, meaningful, unique and useful. Here is a simple test for you to know if a product/service is a brand or not. Simply write this question down and try to answer it for the brand;
- Published in Marketing, Strategy, Thought Bank
How To Breakthrough Business Growth Barriers In 2013
Sunday, 06 January 2013
by Tito Philips, Jnr.
How To Breakthrough Business Growth Barriers In 2013. It’s that time of the year again when goal setting will be at the top of people’s to-do-list. But whatever your goal, you’re going to have to start taking action to make any real progress. Thinking alone won’t do it!
- Published in Strategy, Thought Bank
COMPETITIVE STRATEGY: How To Win The PRICE War
Monday, 12 November 2012
by Tito Philips, Jnr.
COMPETITIVE STRATEGY: How To Win The PRICE War. If you don't want to be at the bottom of the market fighting over prices with your competitions, then be prepared to raise the bar above the usual or general playing level. In other words, if you want to charge more, be ready to give more and do more!
- Published in Strategy, Thought Bank
Effective Planning For 2012: Why New Year Resolutions Fail And What To Do Instead
Tuesday, 03 January 2012
by Tito Philips, Jnr.
Why New Year Resolutions Fail; The reason is this; New Year Resolutions are usually created with too much optimism that often makes the list overrated with unrealistic goals. Sooner or later, when the high spirit of the New Year begins to wear out, optimism begins to give way to reality. This is when you begin to lose faith in your overrated list of to-dos having realized that there’s just so much you can realistically accomplish.
- Published in Entrepreneurship, Strategy, Thought Bank
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