Start Up | naijapreneur

e-Commerce 101: How To Startup An Online Retail Business

The term e-Commerce basically means; business done over the internet. Could be buying, could be selling or a combination of both; could be a product, could be a service or a combination of both. It’s anything that involves using the internet or web as a business medium. In other words, e-Commerce refers to internet-based companies. This model of business was popularized by American entrepreneurs between 1997–2001 when several e-commerce businesses were being launched; this era was popularly tagged the “DOT-com boom”. All forms of companies sprang up with e-commerce ideas; anything … [Read more...]

What Makes You A CEO?

by Tito Philips, Jnr. 8 Comments

Just like anything else in life, CEOs also come in various categories; we have those who make their companies great and those who bring their companies pain; we have those who lead and those who rule; we have those who win and those who lose. What makes them different? That’s the focus of this unusual article. I want to briefly discuss 3 simple ingredients that will distinguish you as an unusual CEO. But first, let’s start by understanding who a CEO is. Who is a CEO? A CEO first and foremost, is a person This person occupies an administrative position The position … [Read more...]

The Most Important Business Question EVER For Entrepreneurs

by Tito Philips, Jnr. 31 Comments

When asked what was the most important business question ever, management guru Peter Drucker answered; "What is our business?" Defining your business is the most important task all entrepreneurs need to do in order to succeed in their venture. Your business is not the product/service you offer. Your business is not the industry you are in. That you sell dogs, is not your business; so do many others like you. That you make clothes, is not your business; so do many others like you. That you manage events, is not your business; so do many … [Read more...]

Unusual Entrepreneur Interview With {r}evolution Apparel: How 2 Unusual Women Are Changing The World And Profiting From Purpose Through Clothing

by Tito Philips, Jnr. 6 Comments

Profiting from purpose by changing the world isn’t an impossible dream as many tend to think of it, but a realistic one as many unusual entrepreneurs have extraordinarily proven. It is my life mission to understand the unusual qualities of such unusual entrepreneurs and inspire as many others to profit from purpose by changing the world. This is the purpose of naijapreneur and the essence of this new category of information tagged “Unusual Entrepreneur Interviews”. In these interviews, I’ll be profiling several unusual entrepreneurs who are changing the world and profiting … [Read more...]

Business Mastery: How Should Entrepreneurs Successfully Startup A New Business?

by Tito Philips, Jnr. 17 Comments

This is yet another unusual article under the "Business Mastery Series", a collection of unusual articles that focuses on helping entrepreneurs answer highly fundamental questions on how to successfully manage both themselves and the businesses they run profitably. If you are new to naijapreneur or probably haven't been following this series, I really wouldn't want you to miss out on any of the unusual articles previously published. So, below are the links to them, the smart thing to do, if I were you would be to read them first, before coming back to finish reading … [Read more...]

The Anatomy Of Employment: Why Becoming Your Own Boss Is The Smartest Decision Of Your Life!

by Tito Philips, Jnr. 14 Comments

What are you working for, a job or a business?

Lately, I have been observing the search queries [keywords] used by people to get to naijapreneur! One of the top phrases used by searchers to get to this site is this; “why become an entrepreneur?” or “why should one become an entrepreneur?” This is an obvious indication that there are a lot of folks out there who are in search of valid reasons for becoming an entrepreneur. Luckily for them, I have written on this issue on naijapreneur precisely these two unusual articles; Why did you become an entrepreneur? 9 ways how NOT to start a … [Read more...]

Business Mastery: How Should Entrepreneurs Be Profitably Marketing Their Business?

by Tito Philips, Jnr.

This is the second article of a new series, I have tagged it “Business Mastery Series”. Throughout this series, I will be addressing some key issues that are pertinent to your success in business as an entrepreneur. If you missed out on the first article, you can read it here; BUSINESS MASTERY: how should entrepreneurs be spending their time? Marketing is a core business function; to a large extent the success of your business is dependent on it. But from personal observations, not many entrepreneurs go about their marketing as they ought to. If at all … [Read more...]