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decision-making for entrepreneurs

Decision Making Checklist for Entrepreneurs

An entrepreneur’s decisions affect the success of his products, the loyalty of his employees and the overall success of his business. In order to make the best decisions you have to think critically and quickly. You have to avoid flaws in the process which may harm the business when confronted with an important decision. Strong business decision-making skills are an important characteristic of entrepreneurs. They should make the right choices at the right time to remain competitive in the … [Read More...]

Ernest Umeike 2

Unusual Entrepreneur Interview With Ernest Umeike Of PushAndStart.com

In this edition of the unusual entrepreneur interviews, ex-banker Ernest Umeike after losing his job finally decides it’s time to take on the entrepreneur’s journey. In this interview, he shared with us why he decided to launch his startup; PushandStart – a crowdfunding platform. He also takes us behind the scenes on; How to define a price for your product/service, The crucial difference between a business idea and a business opportunity, The essential role mentors play in the … [Read More...]

beats by dre marketing strategies

5 Beats by Dr. Dre Marketing Strategies for Entrepreneurs

Not often do you get to see a brand quickly become a global phenomenon as the beats by Dr. Dre brand. Since it launched in 2008, the Beats by Dr. Dre brand has risen to a 53% share of the global headphones market. Also, the current news about Apple’s proposed 3.2 billion dollar acquisition further confirms the magnitude of the brand. In my typical entrepreneurial style, I decided to dig deeper amidst the ongoing buzz to uncover the behind-the-scene secrets of this powerful brand in … [Read More...]

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DO MORE: 21 Free Powerful eBooks for Entrepreneurs, Plus Something Extra!

Very few things have as much impact on your capacity to succeed as an entrepreneur like learning does. From my over 10 years personal study of entrepreneurship and successful entrepreneurs, plus my 8 years personal experience as an entrepreneur, besides passion and purpose, one other common denominator I found across board is this; voracious learning. Self Education For Entrepreneurs All education is self-education.  Period.  It doesn’t matter if you’re sitting in a college … [Read More...]

Business Plan

What Is The Purpose Of Entrepreneurship? 21 Answers from 21 Unusual Entrepreneurs

Regardless of the goal, task or activity being undertaken, there are a lot of factors that can be attributed to your success or failure in any given endeavour. But of all these factors, none is as powerful as personal conviction –a deep seated belief that you can accomplish the goal, task or activity and an unwavering commitment to do whatever it takes to get it done. This personal conviction comes from clarity of purpose –an unbiased understanding of WHY [the reason] you are undertaking … [Read More...]

cash-flow

The MOST IMPORTANT Word In Business

Each time I throw open this question to entrepreneurs; what is the most important word in business? The most frequent answer I get is profit. Profit is a short term view of assessing the health and wealth of a business. Unless you want to stay in business for the short term, don't focus on profit alone. The most important word in business is not profit, but cash flow. Yet, many entrepreneurs strongly believe that profit is the most important word in business. But according to … [Read More...]

Hamilton Powell - Crown & Caliber

Unusual Entrepreneur Interview With Hamilton Powell Of CrownAndCaliber.com

In 2011, Hamilton Powell sold a couch on Craigslist. By 9:00pm, a man in a van showed up with $400 cash to his office. It scared the heck out of him! That’s when he started thinking about the downsides of Craigslist and it led him to search for common categories that are more valuable, and therefore even scarier to sell, than couches. He typed in several search terms and when he typed in “Rolex” he was dumbfounded. Right there, he knew there had to be a better way to sell a watch. And Crown … [Read More...]

Featured Articles

Innovation

Revolutionary Marketing: How To Market Innovation Like Apple

Last week I wrote an unusual article about revolutionary marketing: how to create an untapped market for your business. In it, I laid out the rationale for this kind of marketing which basically means going against the market. Rather than compete by focusing on meeting the needs of today, carve out a new market for yourself by focusing on … [Read More...]

How can entrepreneurs change the world like Steve Jobs?

REMEMBERING STEVE JOBS: How You Can Change The World As An Entrepreneur

“You’ve got to find what you love. Your work is going to fill a large part of your life, and the only way to be truly How can entrepreneurs change the world like Steve Jobs? satisfied is to do what you believe is great work and the only way to do great work is to love what you do. If you haven’t found it yet, keep looking and don’t settle. As … [Read More...]

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STRATEGIC BUSINESS PROMOTION: 5 Ways To PROMOTE Your Business

The success of your business depends on several contending factors; perhaps top on the list besides product development is marketing. You must have heard the famous saying that the best mouse trap in the market may not always be the fastest selling mouse trap. Why? Because the market needs to buy from you first to know whether you are the best … [Read More...]

What are the fundamental rules of business?

10 rules of business success

Jean Paul Getty (December 15, 1892 – June 6, 1976) was an American industrialist who founded the Getty Oil Company. He was named in 1957 by Fortune magazine as the richest man in America. At his death, he was worth more than $2 billion. From World War II until his death Getty was considered one of the richest men in the world, in this post I … [Read More...]

How Unusual Is Matt Cheuvront?

Unusual Entrepreneur Interview With Matt Cheuvront Of LifeWithoutPants.com

Welcome to another edition of the Unusual Entrepreneur Interviews and today I am very honoured to have gotten this Unusual Entrepreneur in question. His name is Matt Cheuvront. He’s a 26-year old entrepreneur and the co-founder of Proof, a full service branding and design firm based in Nashville, Tennessee, USA.   They specialize in … [Read More...]